Susan Arkell, Author at Prime Advertising + Design

Author Description

Susan Arkell

22 July 2016

Friday afternoons, Prime team style

Written by Susan Arkell

Prime has been closing at 11:30 am on Fridays in order for us to enjoy a little bit more of our summer. Take a peek at what some of the Prime team has been up to on Friday afternoons!

Around the Office, In the Community, Office Culture, work-life balance Collage, fun, Prime Advertising Team

20 January 2016

5 Tips on How to Brand Your Business

Written by Susan Arkell

We’ve all heard how important it is to “brand” your business. But what does that even mean? And how important is it really? I like to think of it like this: We as individuals “brand” ourselves and we’re naturally...

Advertising, Branding, Customized Apparel / Branded Apparel, Logo Design, Marketing Advertising, creativity, Graphic Design, Logo Design, Marketing

21 July 2015

Stop Rolling the Dice – 5 Questions to Ask Prior to Making a Media Buy

Written by Susan Arkell

Deciding which media outlet(s) to utilize can be overwhelming and much more complicated than it used to be. The previous generation of business owners had only a few options to consider (anyone else remember how tan their Yellow Pages...

Advertising, Marketing, Small Business Marketing Tips media planning and buying tips, questions to ask before making a media buy, tips to making a media buy