Email marketing continues to evolve as a popular and dynamic digital marketing tool. However, as I continue my time in the marketing space, I’ve noticed that although many clients have invested in email marketing, in most cases they are only...
Remember the day when social media just meant MySpace or Facebook? Yeah, we don’t either. Today there are so many different social media platforms that it can be hard to know which ones to use and confusing to deploy...
The SEO buzzword is definitely not lacking in the marketing world these days, which may leave you wondering what it actually means and why is SEO important? Before we discuss why SEO is important, we must first understand what...
As community event season approaches and businesses make plans for 4th of July parades and summer celebrations, now is a great time to review your promotional item inventory. Consider the following stats from the Promotional Products Association International (PPAI): ...
