Remember the “paperless world” forecasts of the 1990s? And, that you would no longer receive direct mail literature in your mailbox? Instead, direct mail is thriving…because it works! It’s a measurable, tested and proven business-to-consumer and business-to-business marketing piece.
With a combination of online marketing and the more targeted direct mail piece, your mailings have a much better chance to get noticed, which in turn, gives you a better chance at more business.
Data and testing has confirmed that direct mail combined with e-mail marketing works better than e-mail alone. And, contrary to popular belief, young professionals prefer receiving information by mail, rather than electronically.
Direct mail remains one of the most effective ways available to help grow your business. Contact Prime Advertising to learn how we can help you with your marketing needs.
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